WIDRN Episode 46 The Conscious Consumer Part 5: How To Tackle The Reality – YouTube

Episode 5 in The Conscious Consumer tackles the reality of the comfortable consumer. In this episode I explain how pursuing the comfortable consumer doesn’t take away from your focus on the “aware/regular” consumer. There are more people who take the easy way than who understand the importance of their dollars. If you rely solely on those who will support you no matter what, you can scale or grow because they aren’t supporting you because you’re good at what you do, they are supporting you because they want to. You have to acquire more clients or your growth will plateau.
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