Key Point 19: You Have Great Ideas – I tell people all of the time, don’t tell me what you are thinking about doing. I’m the person who believes in you. I am not a dream killer. I am going to try my best to tell you how to do what it is you...
Key Point 16: Blogs Are Easier To Monetize – Monetizing, for this section, is the process of generating revenue through your website. There are generally three ways to monetize: Sell something, sponsorships and donations, and ad revenue. Selling something is the obvious way to earn money on your website. Once you have a hosting...
Key Point 15: Blogs Are Easy To Use vs Wysiwyg or Dreamweaver – Key Point 14 and 15 should really be 14 A and B. When a person signs up for a hosting service and they don’t have any experience in building websites, they will have to reach out and pay someone. A lot...
Key Point 14: Use a Blog To Launch Your Ideas – This is more of a technical discussion than a motivational/informational section. The web is an incredible place. Technology and the internet have decreased the size of the world. Speaking with people in Chinaand Indiais as easy as turning on and clicking an icon....
Key Point 11: Social Media is Grassroots – Is this a redundant Key Point? Yes, it is. However, I can not stress the importance of utilizing social media to grow your company/business. Twitter has a registered 145 million users. Facebook has over 250 million people. These are two social media outlets that are at...
Key Point 10: Develop a Plan of Action – When you have a great idea, which is often, write it down. If you are going to start a clothing company, sit down and figure out which item you will sell first. I covered a company named SACHE for my www.cbpublish.com website in 2010. The...
Key Point 9: Do Not Swim Upstream – This falls in line with capitalizing on opportunities. If a person extends their hand to you, don’t turn it away. They may know information that you need to have an easier path. Swimming upstream is for salmon. I often hear the cliché that struggle is necessary...
Key Point 8: Daily Dedication & Consistency – I no longer work a salaried job. I took the plunge, but I know very well that most people will not take a step like I did and give up a great salary for the uncertainty of entrepreneurship. I don’t recommend doing that either unless you...
Key Point 7: Change is Inevitable – In Key Point 4 I stated that if you run into a person who has a business plan and they are not adjusting it constantly, get away from them. Business is like breathing. No breath will ever be the same, the molecules and air are constantly changing...
Key Point 6: Grassroots Marketing is Vital – I have been involved in basketball for the last 16 years. I was a college student/athlete, a head coach, assistant athletic director, recruiter for a JUCO, camp coordinator, basketball website developer, point of contact for college coaches seeking players, and finally as an NBA/NCAA blogger. All...